“I tell people I’m a lifelong storyteller. And it’s true.”
I got my first (and only) typewriter in kindergarten. Santa Claus had heard my stories of how much my classmates and I loved banging on the old-fashioned typewriter during indoor playtime. In fourth grade, I really wanted to know how to use quote marks in the little stories I wrote. My teacher said we weren’t learning that yet, so clearly I was ahead of my time.
In high school, I went to journalism camp (nerd – I know!) and wrote for the teen page of the Dayton Daily News, my hometown newspaper. Later, I became a recurring intern and still remember the first time I saw the presses rolling and smelled the pungent ink.
Hey, y’all, I’m Amy.
I’ve worked in newsrooms in Ohio, Alabama, Kentucky (that’s where y’all became one of my favorite words), North Carolina and even Paris. At the Lexington Herald-Leader in Kentucky, I fell in love … with business reporting and with Jefferson George, the reporter who became my husband. He followed me to New York City, where I covered the stock market for The Associated Press. And then we moved to Charlotte, North Carolina, so I could work for The Charlotte Observer and help start a brand-new section covering personal finance.
Jeff and I put down roots in Charlotte. We bought a house and adopted a dog. We had two beautiful, smart and, of course, curious daughters — and they’re storytellers, too, because it is literally in their genes.
We take a targeted approach to storytelling
We don’t send out media blasts, but we DO build relationships over time, cultivating connections with thought leaders and reporters. We do more than just tell our clients’ stories. We refine your message, get it out into the world, and make it shine. When you hire us, buckle up, because change through storytelling will happen quickly.
Before you know it, you’ll get more leads and more traffic on your website. We’ll uncover stories in every square inch of your business — stories you didn’t even know you had. We’ll find storytellers you didn’t know you had … on your own team. And we’ll connect you with the journalists who will share them with their audience. You’ll be ready for your media interviews, because we’ll train you to be better storytellers too.
By George Communications specializes in communications for those in the financial, credit union, healthcare and legal industries. But industries we cover run the gamut — arts and culture, education, technology and more.
Meet the Team
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Erin Lozier
ACCOUNT MANAGER
She lives for the big picture but focuses on the details—and will never stop making sourdough. (Photo by Sam Lozier.)
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Page Leggett
WRITER AND EDITOR
She soaks up all the culture Charlotte has to offer, but Fridays are for “Dateline.” (Photo by Amy George.)
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Vicki Vila
WRITER AND EDITOR
She’s a mom of three and a fierce advocate for children with special needs. (Photo by Amy George.)
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Alicia Roberts
WRITER AND EDITOR
The mountains have her heart, but she’s up for travel to just about any destination. (Photo by Michelle Heller)
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Christine Long
GRAPHIC DESIGNER
She’s a creative problem solver and true crime podcast devotee. (Photo by Monika Montana Photography.)
And, of course, the Home Team…
Enough about us. As a wise PR man used to say, the most important words in PR (and perhaps life) are:
Tell. Me. About. Yourself.
(Thanks, Ted.)
Storytelling is my superpower.
My inner goddess portrait was created by Laura Knopp.
Seriously, drop me a line. I want to know you.
Tell me your stories.
Cheers,
By George Communications is honored to have received a 2023 Queen City PR Crown Award for media relations.
By George Communications is a proud member of the Charlotte Chamber of Commerce. We love working with other chamber members and supporting local businesses.
“By George Communications — and particularly Amy George — has been a valuable extension of our public relations team, forging connections with our providers, identifying great stories and securing interviews with local and national media. By George is a true partner in storytelling and brand-building.”
-Kati Everett, SVP, Chief Communications Officer, Novant Health